3 Tips to Becoming a Local Expert!
We often use this space to share marketing tips to help build your reputation online, but today our team wanted to focus on something else. We know we work with some of the best local professionals in our markets, but how do you showcase that expertise? Why is proving you’re the community partner people want […]
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3 Ways to Ward off Scammers
As the protector of your transaction and property rights for years to come, our team takes fighting fraud and other scams seriously. That’s why we’ve talked about this issue a lot over the years. Thank you for your collective efforts in helping keep our buyers and sellers safe. Because wire fraud is such an important […]
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3 Steps to your YouTube channel
The internet is an endless goldmine of opportunities for real estate professionals to market themselves. We’re not telling you something new, but how do you know which platform is best for your real estate business? The answer is… all of them! Diversity is key when it comes to utilizing the internet for marketing your business. […]
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How old are you? It may predict your home style preference.
We’ve talked a lot about how different generations have preferences when it comes to communication and customer expectations, so it shouldn’t be a surprise that they have different housing preferences as well. While every buyer – and transaction – is unique, it’s important for our real estate friends to keep this information in the back […]
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Buying a house unseen? Do these 3 things!
Buying a home sight unseen can be a scary proposition. Although with the crazy housing market over the past few years, this practice has become much more common. Even as activity slows down and moderates, doing so may be a viable option that can provide you with an opportunity to land a home you may […]
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Our buyers and sellers want to be calmed down
Today’s housing market is like a haunted house. It seems scary, but when you turn on the lights and take away the special effects, it’s really not so bad. Yes, the summer is going a bit slower than we’re normally used to, but we’re in an industry that ebbs and flows. However, our buyers and […]
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5 ways Realtors can keep business hot
This summer has certainly been full of opportunities and challenges. We know a lot of our real estate friends are still staying busy while also focusing time and effort on dealing with the changing market. We’ve said before here that it’s hard to predict exactly what the future will bring (though many have tried). That’s […]
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A Title Insurance History Lesson
As we prepare for a new school year, we got to thinking about one of our favorite topics – yes, we’re talking about title insurance again. Though we know it’s common for people outside of real estate not to know about title insurance until they buy their first home, it’s certainly a subject we love […]
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Knowledge is Power… in any market
If you’re anything like us, you’re a huge consumer of real estate news, tips, tricks and more. We all want to be informed real estate professionals for each other, our teams and most importantly, our customers. However, in times like these, everyone has a real estate forecast or trend. How do you know you’re getting […]
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‘Ask’ and two other ways to get more online reviews
The importance of online reviews for those of us in real estate is something we’ve written about before. However, given the current market and how we’re all trying to up our game this summer, we thought it would be a good idea to revisit just how these customer testimonials strengthen old business and can also […]
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