04/6/23

4 ways to be a better listener for your clients

In today’s world, there’s nothing more important than communication. We talk about the importance of understanding our partners and clients, but how often do we work to improve the way we hear what’s being said?

Now is the perfect time to go “Back to Basics” and focus on building and strengthening relationships. The key is to continue keeping those lines of communication wide open with the people you work with each day. This list specifically shares the dynamics between real estate agents and their buyers and sellers. However, improving your active listening skills during every conversation will pay off no matter who you’re talking – or listening – to at the time. 

  • Ask open-ended questions. Open-ended questions encourage your clients to share more about their preferences and goals. As a result, you’ll learn a lot more about what they’re looking for this way. More importantly, they’ll start to envision their future because of you.
  • Recap what you think you’ve heard. When clients share their thoughts, take a moment to paraphrase what they’ve said to make sure you understand their perspective. Doing so demonstrates that you value what they’re saying, and will prioritize it moving forward to help them meet their goals.
  • Take notes. Jotting down notes during meetings or phone calls can help you remember important details and show your clients that you value their input. 
  • Show empathy. Buying or selling a home can be an emotional experience for your clients. Showing understanding helps build trust and rapport while subconsciously signaling that you’re more than a salesperson.

Let’s work together to make real estate less about properties and more about people this spring! Our teams will be here to listen to your needs – and find solutions – for you whenever you need us.

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